underbidding Synonym

Synonyme underbidding

underpricing - underselling - lowballing - discounting - undercutting


Underbidding occurs when a company or individual offers a lower price than their competitors in an attempt to win a contract or achieve a sale. This strategy can be used to gain market share, enter a new market, or undercut rivals. While underbidding can result in short-term gains, it can also lead to reduced profit margins and potential losses if not managed properly. It is a common practice in industries where price competition is fierce, and businesses strive to attract customers through more competitive pricing.



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